Grand
opening of E. F. Young, Jr. Mfg. Co. in Meridian, MS Introduced E. F. Young, Jr. Oil line, Hair Pomade, Pressing Oil, Temple & Scalp Dressing and Hair & Scalp Dressing. |
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| T I M E L I N E 1932 | |
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the following products to the E. F. Young, Jr. line: Pine Tar
Shampoo, Coconut Shampoo, Hair Straightener Oil. |
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Mid
1930's
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Brilliantine,
hand lotion, skin bleach, facial soap, cold cream, cream deodorant,
lipstick, perfume and hair straightener oil. |
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1940's
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Opening
Chicago branch office of E. F. Young, Jr. Mfg. Co. for northern
distribution of products. |
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Mid
- 1940's
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| Introduced
Lady Velvet line with “Blue Hair Creme.” |
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1950's
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Added sodium hydroxide
based relaxer system to the Lady Velvet line and introduced Revitalizing
Hair Food to the E. F. Young, Jr. line. |
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1970's
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Lady Velvet Cream Sheen
Plus Relaxer |
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1977
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E. F. Young, Jr. Amazing
Gro |
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1978
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Lady
Velvet Tri-Set-Gel and Lady Velvet
Instant Repair Introduction of The Curl ‘N Body System |
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1979
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Re-Arranger, Booster,
Neutralizer, Activator, Moisturizer. Introduction of The Stay ‘N Touch System |
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1980
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Stay ‘N
Touch Activator and Stay ‘N Touch Moisturizer. |
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1981
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Stay ‘N
Touch Conditioning Shampoo and
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1982
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Curl ‘N Body
Acti-Gel/Stay ‘N Touch Acti-Gel |
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1983
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Curl ‘N
Body Neutralizing Solution - gallon size. |
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1984
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Lady
Velvet Cream Sheen Plus Relaxer- new improved formulation. |
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1985
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Curl ‘N
Body: Complete packaging change for the entire product line to
enhance container visibility and appearance. |
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1986-87
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Curl ‘N Body: Addition of three (3) new products to the system. 1) Maximum Strength
Re-Arranger, |
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1987
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The
Body Look System: Reformation Cream, Wave Lotion, Neutra-Lock,
DCM Conditioning Shampoo,
Detangling Conditioner w/ AFSP, Super Moist, Saturation. |
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1988
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Introduced Finishing
Spritz, Instant Conditioner, Natural Hold and Natural Sheen to the Body Look and Lady Velvet Product Family's |
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1989-90
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Introduced
Improved and Reformulated Lady Velvet Mild and Regular Strength
Conditioning
Relaxers and the reformulated and more concentrated Lady Velvet
Neutralizing Shampoo |
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1991
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Introduced
Therm-O-Curl to the Lady Velvet Product family |
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1993
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Reformulated
Lady Velvet Tri-Add and Lady Velvet Tri-Set-Gel |
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1994
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Introduced
Body Look and Lady Velvet Silky Touch |
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1995
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Introduced
all "NEW" Lady Velvet Relaxer System. New Mild and Regular
Strength Relaxers, "NEW" Neutralizing Shampoo and Tri-Add
Setting Lotion. |
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1997
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Introduction
of the Lady Velvet Foam Wrap Styling Lotion |
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2000
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