Rep. Charles L. Young, Sr. President

     In 1969, Charles L. Young, Sr. became the third Young family member to become Owner and President of E.F. Young, Jr. Mfg. Co. After having earned a B.S. degree in Business Administration from Tennessee State University (Nashville, Tenn.), being drafted and serving in the U.S. Army, receiving the Bronze Star and other service medals for his participation in the Korean conflict, and being honorable discharged from the Army, he returned home to assist in the family business. While restructing operations, Charles, Sr. became heavily involved in the civil rights activists movement. He was a fellow participant with Chaney, Goodman and Swerner in the Philadelphia incident and was instrumental in spear heading the search for them afterwards. Charles was always on the front line for equality and freedom.
    Charles Young, Sr. worked diligently in the family business for 15 years after returning home before becoming its leader. He became the first African American to join the Chamber Of Commerce and to break many other barriers of segregation in the community.
      It was then that he could start to devote his full time and energies to the business of hair cosmetics manufacturing. Charles, Sr. started building staff and developing new product to market. It was under his administration that the existing E.F. Young, Jr. and Lady Velvet lines were expanded and that the company's new products began their influx into the marketplace. The following is a brief time line of the company's development history under the administration of Rep. Charles Young, Sr.

Early 1970's  Formally introduced the Lady Velvet Cream Sheen Relaxer sodium hydroxide system as the company's forerunner during the 1970's. He also added Revitalizing Hair Food to the E.F. Young, Jr. oil product line.

1975-1976        Started distributing company products to South Africa and opened the first Black
                         cosmetology school in Petoria, South Africa.

1978                 Introduced Young's Amazing Gro to the E.F. Young, Jr. product line

1979                Added Lady Velvet Tri-Set-Gel and Instant Repair to compliment the relaxer line

Introduction of the Curl 'n Body Curl System:
1980                 Introduced Curl 'n Body Re-Arranger, Booster, Neutralizing Solution, Activator and
                         Moisturizer

Introduction of the Stay 'n Touch Retail Maintenance System:
1981                 Introduced Stay 'n Touch Activator and Moisturizer products to the retail market
1982                 Added Stay 'n Touch Curl 'n Scalp Conditioner and Conditioning Shampoo to the
                         product line

1983                 Introduced Curl 'n Body Acti-Gel and Stay 'n Touch Acti-Gel products
1984                 Added gallon sized Neutralizing Solution to the Curl 'n Body line

1985                 Charles Young, Sr. constructs new state of the art 25,000 sq. ft. manufacturing facility
                         for E.F. Young, Jr. Mfg. Co.
                         "New" Lady Velvet Cream Sheen "Plus" Relaxer System introduced

1986-87            Curl 'n Body Line under goes complete packaging change for the entire line
1987                 Curl 'n Body product additions: Maximum Strenght Re-Arranger, Conditioning
                         Shampoo
                         and Instant Conditioner
1988                 Introduction of the Body Look Wave System
1989                 Company expands distribution to the Hawaii and the United Kingdom
                         Product additions to the Body Look and Lady Velvet lines

1992                 Introduction of Lady Velvet Conditioning Relaxer System
1993                 Company establishes distribution in Canada
                         Company starts stronger retail push in the U.S.A.
1995                 Company establishes distribution in the Carribbean, Jamaica, and U.S. Virgin Islands

     "Our company has a strong rich history of being the best provider of quality products and services in the ethnic hair cosmetics industry. E.F. Young, Jr. Mfg. Co. is the oldest operating African American owned manufacturer of hair cosmetics that is still owned and principally operated by the same original family in the WORLD! We may not be the biggest, and we may not have a lot of glitter .... but we do provide the best quality products to our customers and that is what has made and continues to makes us Shine the Brightest."
     "We, at E.F. Young, Jr. Mfg. Co., believe in the basic philosophy of good ol' traditional sound business principles:
       Hard Work   Quality Product   Good Customer Service  Good Ethics   and a Fair Price
                   are the ingredients for the recipe that = Longevity and Prosperity"

Charles L. Young, Sr.